Infozone announces the launch of Re:con

February 4, 2010 at 12:08 pm (Company News)
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What is Re:con?

Re:Con is about conventions
Re:Con delivers the latest news from trade shows, conferences and conventions in print and online to attendees at the start of each morning of the show. We pair an experienced magazine production team and reporters with industry expertise.

Re:Con is about magazines
Re:Con is the magazine publishing division of InfoZone Inc.

Re:Con is about custom publishing
Re:Con is available for all your custom publishing needs. Custom magazines, newsletters, or brochures, we can create high-quality products for your marketing and business needs

Who is Re:Con?

A top-notch magazine production team
A copy editor and a graphic designer with over 20 years of magazine production experience collectively. For convention coverage, we add a top-notch event photographer and reporters knowledgeable in the industry to our team.

Where is Re:Con?

Trade Shows Conventions and Conferences
Any industry, any conference, the Re:Con team is ready and flexible enough to produce a quality daily publication.

Wherever you need us to be
Our accomplished production team is ready to handle your publishing job big or small, local, regional or national.

How is Re:Con?

We’re fine, how are you?

Drop us a word here for more…

NIk!

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Posting Videos and SEO!!

February 2, 2010 at 5:26 am (Marketing)
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Videos, properly submitted, are 53 times more likely to generate a first page Google ranking than traditional SEO techniques, according to a recent study by Forrester Research. However, many companies are ignoring video SEO altogether, only submitting the pages on which videos reside and not the videos themselves, or worst of all, submitting their video assets to YouTube under the misunderstanding that this will generate SEO benefits.

  • Video SEO is 53 times more likely to produce a first-page search result than traditional techniques.
  • Google is pushing video to the top of search results, creating a goldmine for marketers.
  • Results begin to appear in days, and some publishers succeed in getting 25 percent or more of their videos to produce first page results.
  • Search engines can’t find video content on their own, so getting submission right is critical — a knowledgeable partner can make this much easier.

The Unfair Advantages of Video SEO
Although video SEO isn’t dissimilar to traditional SEO, it has two distinct advantages.
First, Google and other search engines work to have a mix of content types displayed in search results (a.k.a., blended search results). For this reason, they give a higher ranking to video content than other forms of Web content in order to make sure that searches consistently display mixed search results.
Second, there’s a relative dearth of video content available today, and only a small fraction of the content available is properly submitted to search engines for inclusion in the search indexes. This combination of disproportionate bias towards video content and the small pool of indexed video content available is a gold mine for publishers.

NIk!

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